A few words about our investing philosophy. The Loft is a place for financial inquiry and learning for rational educated investors. Through our blog posts we aim to offer some due diligence and some of our own insights of the markets. These include either macroeconomic, short term stock plays, real estate, cryptocurrencies, seed and angel investing and pre-IPO picks. Especial care is given at risk reward ratios and plays are categorized for the specific portfolio types. We believe that it’s prudent to take more risks as a starting out investor to build a portfolio and reduce risk as the portfolio grows and becomes more significant for your life.


The loft is comprised of writers either anonymous or eponymous that research a topic and offer their opinion. Each opinion is solely of the writer although the blog takes extra care not to publish erratic and haste opinions. Some of the contributors have extensive financial knowledge and some are traders and hobbyist investors with good results.

If you are interested in contributing or discussing anything please contact us at


There are some things that we don’t like. We do not believe that YOLO investing is profitable such as chasing memes stocks and bubbles. Also we are not firm believers in technical analysis although not dogmatic about it. Mostly we like due diligence in a subject that someone has done extensive research and taking into account the current market parameters.

Disclaimer: The information on this site is for informational purposes and isn’t financial advice. We cannot guarantee that you will have the same results as we have nor can we guarantee that the information shared here is appropriate for you. This is not financial advice and not given by professionals.